According to data from the DCCI 2010 Survey of the Survival and Development of Chinese Internet Webmasters, the monthly income of Chinese Internet webmasters is below 500 yuan and the proportion of non-revenues exceeds 50%. The main profit model is still advertising-based. Facing the huge pressure of survival, the development situation is worrying.?How to change the current dilemma faster and better has become an important issue related to the long-term development of the entire Internet ecosystem.?For Internet entrepreneurs, website traffic is the key to website success.?The Internet Entrepreneurs Club was founded by Baidu to help Internet entrepreneurs develop healthily, support the power of Internet innovation, and expand the space for Internet entrepreneurs' cooperation and development. It is a non-profit platform for entrepreneurs who love the Internet and are willing to join the Internet.?The first release of the "Search Engine Optimization Guide" is to help Internet entrepreneurs get on the right track in the early stages of their business, and increase their website's inclusion in search engines in a more reasonable and scientific way, thereby increasing traffic for the future. Rapid and healthy development lays a solid foundation.?Through this guide, Internet entrepreneurs will obtain clear and formal search engine optimization standards, reasonably and sustainably increase website traffic, achieve long-term and stable development, and promote the healthy development of the industry.

Search engine optimization (?Search engine optimization

Since the emergence of SEO around 1997, it has gradually differentiated into two types of SEO behaviors: One is called SEO, this type of SEO has improved and standardized the design of the website, making it more friendly to search engines and users, and getting more from it Reasonable traffic.?Search engines encourage and support SEO.?The other is called